The three most important things you can do to accomplish a home sale ~
1. List the home at the right price.
You never get a second chance to make a first impression in the real estate market. Even in the fast paced Austin TX market, properties listed incorrectly do not sell as quickly as properties priced strategically. Understand comparable sales and the appraisal process. Understand gap pricing and how that might apply to your home. Understand how pending and active competition effect your home. I review comps with my clients up until list date to ensure we are listing at the most strategic price in the area.
2. Prepare your home: De-clutter & Stage It.
The list price of your home depends on how it is presented. Preparing your home for the real estate market will result in a faster sale and more money in your pocket. Home staging and professional photography are a main stay in how I assist each and every client in preparing their home for the market. We enhance the property further with video footage, collage photography pieces, and virtual tour. Learn more about preparing your home and how pricing comes into play here. I am very hands on in assisting sellers prepare for the market. Learn more about my hands on approach here.
3. Hire the right Realtor.
When working with my clients I am available for questions, concerns and good news via email, text and phone. Personal real estate means you will be working with me throughout your home selling process, and we will touch base at least weekly if not more frequently depending on where we are in the sale of your home. We study and understand real estate numbers, best and worst case scenarios, and prepare your home for sale together which offers a ton of insight and honest input on what to put into your home to ensure you get everything you hope for out of it. Once under contract, we continue working together through closing day. This is a huge life change and a complicated process. With the best team you can imagine surrounding me, I am able to be the main point of contact with my clients throughout our home selling experience. It’s personal and it makes a difference.
4. Expect Exposure & Online Presence
Providing you with the highest level of exposure to buyers & online presence is at the core of my business. From market prep to professional presentation to reaching the masses, I have effective systems in place. I take real estate marketing a step further ensuring your home has a vibrant online personalized presence and that your home is advertised to buyers in the Central Texas area as well as local buyers interested in your area. We syndicate our listings to over 100 websites including top sites such as Zillow, Trulia, Realtor.com, Austinhomesearch.com, HotPads and more. Your home has a far reach with my social media campaigns and presence combined with Sky Realty’s YouTube channel & online presence.
Testimonials about working with Rachael Felan, Austin TX Realtor
Rachael helped us buy our first home and walked us through every step along the way; helping us
negotiate a great deal and providing great advice. In fact, she was so good that I’ve asked her to help us
purchase our first investment property. – Erin
Rachael made the process of buying my first house painless. She was able to answer questions with
ease and make sure that I was looking at the purchase from all angles. I've praised and recommended
her to friends and colleagues and am very pleased with the service she provided. – Tyler
As a first time home owner I was nervous and unsure about the entire process. Rachael was amazing —
worked with me to understand and learn what my preferences were, was flexible and patient, and above all
communicative every step of the way. The entire experience was painless (also FUN), and in the end I have
the house I've always wanted. I couldn't recommend her enough. – Erin H.
I was referred to Rachel by a friend and was instantly impressed by her knowledge and insight as well as her
fun personality. Rachel is a true gem – I would have been lost without her. Not only did she help me get my
house on the market and sold within 24 hours!, but also guided me through a difficult 10 month new build
fighting for me every step of the way, AND helped me purchase a tricky investment property, all in under a
year! I cannot recommend Rachel enough, she is by far the most dedicated agent I have ever worked with,
and really goes above and beyond to make the home buying and selling process easy for her clients! – Adria
I am so grateful to have met Rachael Felan when she listed and quickly sold my neighbor’s home. At the time, I
was considering selling my home as well, but was hesitant about taking the first steps. I had not been very
impressed with the two previous realtors I had worked with, so I was hesitant about reaching out to either of
them to explore the market. When I learned how quickly my neighbor’s home went under contract as well as
the excellent contract price, I became excited and decided to speak with Rachael to see if I could possibly do
as well with the sale of my home. During our first phone call, Rachael and I immediately got along and I
decided to schedule a visit for her to take a look inside my home. Meeting Rachel in person reinforced my
intuition about her. The anxiety I had once felt about listing my home did not surface in her presence. Rachael’s
down to earth personality made me feel at ease while her professionalism gave me the confidence I needed to
move forward with listing my home. Most importantly, it was clear to me that I could trust her to hear my voice
and advocate for my best interests in the negotiation process. It did not take long for Rachael to impress me
with outstanding results. At our first meeting, Rachael suggested hosting a pre-list showing for buyers who
were specifically interested in my neighborhood. Guided by Rachael’s simple suggestions, I moved quickly to
get my home ready to show. The pre-list showing was a success because we received a great offer and went
under contract that same day! Rachael Felan is an outstanding real estate professional whom I eagerly
recommend to my closest friends and family. Each person whom I have recommended Rachael’s services to
has been extremely satisfied and successful with the sale of their home. – Catherine